Each ecommerce business has a peak period during the calendar year, the key, is to establish which products sell best in this period and at what price. Through conversion rate optimisation (CRO) we can verify at what price and product do your buyers classify as their sweet spot. If there is a specific product you want to push during this period, we can test all variables around the page design based on previous and present data.
The whole idea is to increase the number of transactions per user in so doing improving your bottom line. It not always about how many new customers per month, it’s the ability to retain existing customers through optimisation of the user journey.